I want to say, “yes, Fitbit stock is a total buy in the $5 range!” Unfortunately, I can’t. With shares now trading at a lowly $5.75, is it time to buy Fitbit stock? Shares went on to cascade lower, falling about 90% since August 2015. However, they're more similar than you might think.While FIT stock more than doubled from its IPO price, those first thirty days marked its best. More similar than you might thinkĪlphabet, The Trade Desk, and Vertex probably don't seem to have much in common, other than they're all growth stocks. And the company recently announced that it was acquiring Semma Therapeutics, which is developing a potential cure for type 1 diabetes. It's evaluating drugs in early stage studies targeting several rare diseases. Vertex should soon advance a promising pain drug to late-stage testing. While Vertex's sales are set to skyrocket with Trikafta and its new reimbursement agreements, I'm also excited about the biotech's pipeline. Vertex's agreement in England capped a flurry of reimbursement deals for its CF drugs in Europe. England is home to 8,000 of the estimated 10,000 CF patients in the U.K., which claims the second-largest CF market in the world. The biotech's reimbursement deal in England is also a big victory. To put that number in perspective, Vertex generated total revenue of a little over $3 billion last year. At least one analyst thinks the drug will reach peak annual sales of more than $10 billion. Market researcher EvaluatePharma ranked Trikafta as the most valuable pipeline program earlier this year. The biotech also secured reimbursement for its three already-approved CF drugs in England.įDA approval for Trikafta is a huge milestone for Vertex. Food and Drug Administration (FDA) approval for cystic fibrosis (CF) drug Trikafta. I've liked Vertex for a long time, but a couple of new developments for the biotech make it an even more compelling stock to buy now. I don't think The Trade Desk will remain a minnow for very much longer.
But nearly all advertising will be programmatically bought and sold in the future. Programmatic advertising is still only a drop in the bucket of the global advertising market, which is expected to hit $1 trillion over the next seven years. The Trade Desk also won AdExchanger's 2019 Best Demand-Side Technology award. The company won the 2018 Best Marketing Technology Solution Award in two different venues - the Digiday Media Awards in Europe and The Wires awards from advertising data company ExchangeWire.
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The Trade Desk arguably offers the best buy-side programmatic advertising software platform. And increasingly more of those ad spots are for digital ads. This cumbersome process is giving way to programmatic advertising, where software is used to buy and sell advertising spots. In the past, ad agencies negotiated for lengthy periods with media companies and often did so in face-to-face meetings. You might not realize it, but there's a sea change underway in the advertising world. But there are few stocks with the tremendous growth opportunities that The Trade Desk has. The Trade Desk looks like a minnow compared to Alphabet's blue whale. This optionality makes the stock a fantastic pick for long-term investors, in my opinion. And Alphabet is likely to create entirely new markets over the next few decades. The company should keep its momentum going in the cloud computing market. I think it will be one of the biggest winners in the self-driving car market. My view is that Alphabet will continue to dominate the search market. Most recently, it announced that it's buying Fitbit for $2.1 billion, which amounts to pocket change when you're Alphabet. The company continues to use its impressive cash flow and ginormous cash position to invest in driving future growth. Alphabet sits atop a cash stockpile totaling more than $109 billion.
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The company is a flat-out cash cow, with advertising revenue from its apps including Google Search and YouTube helping to deliver free cash flow of $21 billion over the last 12 months. Alphabet's core businesses continued to perform quite well. The lower earnings resulted primarily from a French tax settlement and a loss on equity investments. However, those Q3 results were actually much better than they might have seemed. Investors were initially disappointed that the tech giant posted lower-than-expected earnings in the third quarter. Google parent Alphabet is a textbook example of why you should always dig into a company's earnings results. I think three stocks that are great picks to buy in November are Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL), The Trade Desk (NASDAQ: TTD), and Vertex Pharmaceuticals (NASDAQ: VRTX).
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